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Recent Posts
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Puppy Bowl Roster Includes Two Rescues Found On ‘Dead Dog Beach’
Biscuit and Butterscotch were born on a Puerto Rican beach for abandoned dogs known as Dead Dog Beach.(Via) They were rescued by an American organization and are both competing in […]
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Purina Pro Plan’s latest app mobilizes dog training to drive awareness for new products
MobileMarketer notes: Nestlé’s Purina PetCare is adding another mobile application to its growing repertoire with a big focus on helping dog owners train their pets. The new Purina Pro Plan […]
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Kellogg’s Kashi Battling GMO Foes
BrandChannel notes: Kellogg’s Kashi brand has just introduced two new USDA Certified organic cereals, touting that it’s using real organic fruit and whole grains in the wake of its Genetically Modified Organisms (GMO) flap […]
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Friskies Wants You to Catify Yourself
Friskies cat food brand has just released its new mobile and Facebook app “Catify Yourself,” which lets you put your face or faces of your friends and family on different […]
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New Tricks, Indeed: Watch These Dogs Learn to Drive
Until self-driving cars are ready (Volvo says by 2014), Mini and their agency DraftFCB New Zealand are teaching man’s best friend to get behind the wheel (yes, #drivingdogs). As you can see in the video below, it’s a […]
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Family Dog Alerts Owners, Saves Dying Baby
Duke woke up his owners after realizing their 9-week-old daughter wasn’t breathing.
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Cat-Friend vs Dog-Friend
If your friends acted like your pets, you might not keep them around.
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Iams “Keep Love Strong” TV Campaign
New ad campaign with five new consumer-voted commercials showcases bond of love between people, pets Iams petfood brand launched a new advertising campaign, Keep Love Strong, to showcase the unconditional […]
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4 Brands Using Animal Memes
Digiday notes: The old advertising trope of “sex sells” has been supplemented on the Web by “cuddly content.” Yes, brands have used animals in their commercials and print ads for […]