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Facts+Figures Archive
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Green Marketing is Recession-Proof
Posted on April 20, 2009 | No CommentsAd Age say: Sustainable-Product Sales Rise as Eco-Friendliness Goes Mainstream and Value Players Join the Trend Datamonitor shows 458 launches so far in 2009 of package-goods products that claim to […] -
Top pet illnesses
Posted on March 18, 2009 | No CommentsAccording to data from Veterinary Pet Insurance’s review of its 2008 claims, pets are likely to be seen in vets’ offices for chronic conditions, just like humans. Ear infections ranked […] -
What the pet food recall didn't accomplish, the economy did
Posted on February 13, 2009 | No CommentsThere have been a couple of interesting reports about pet food sales recently. In spite of the recall, pet food dollar sales went up in 2007 and 2008, according to […] -
Mom 2.0
Posted on February 3, 2009 | No CommentsEveryone knows a mom who’s joined Facebook to check out what her newly off-to-college daughter is posting (Please friend me. Or else. Love, Mom). Or the business-traveler dad who plays […] -
Shift Happened: Short History of Marketing
Posted on January 25, 2009 | No Comments -
Posted on December 11, 2008 | No CommentsDogs Understand Fairness, Get Jealous, Study Finds iStockphoto.com NPR Morning Edition reports, Listen Now [3 min 56 sec] Dogs have an intuitive understanding of fair play and become resentful if they […]
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7-Eleven Boosts Private Label Operations
Posted on December 2, 2008 | No CommentsThis shows a selection of 7-Eleven’s new private-label 7-Select products. 7-Eleven has rolled out a line of private-label products, answering the call from consumers that price is high on the […] -
Private Label Crunch: Wal-Mart Puts Focus Back on Private-Label Growth
Posted on October 13, 2008 | No CommentsAd Age reports: After de-emphasizing private label for more than a year, Wal-Mart Stores is looking to ramp up its program by adding package-goods marketing talent, and the move could […] -
Private Label Crunch: Convenience Store Growth
Posted on October 7, 2008 | No CommentsPrivate-label products, or store brands, are growing faster in convenience stores than other stores and represent a tremendous growth opportunity for the convenience channel, according to research by The Nielsen Company, writes Retailer Daily. […]