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Shift Happens… Archive
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EBay generated $400M in business from iPhone app: CEO
Posted on September 24, 2009 | No CommentsMobile Marketer says: In two years, about 40 percent of Internet access will happen from a mobile device. IPhones are only about 8 percent of the market, but they make […] -
Shopping 2.0: Amazon Now the Wal-Mart of the Web
Posted on September 20, 2009 | No CommentsNYTimes reports: 15 years after Jeffrey P. Bezos founded the company as an online bookstore, Amazon is set to cross a significant threshold. Sometime later this year, if current trends […] -
Mobile Experts Choose Their Favorite (Mobile) Things
Posted on September 15, 2009 | No CommentsAdAge reports: From M-Commerce to Experiential IPhone Apps, Here’s What You Need to Know to Be Up on Mobile Now — When it comes to mobile, hype so often outpaces […] -
P&G Aims to Grow Online Sales Eightfold — Equal to Drugstore Channel
Posted on September 9, 2009 | No CommentsAdAge reports: E-commerce has never reached even 1% of Procter & Gamble Co.’s sales, but now the company is looking to increase that share more than fivefold as it seeks […] -
Green Marketing is Recession-Proof
Posted on April 20, 2009 | No CommentsAd Age say: Sustainable-Product Sales Rise as Eco-Friendliness Goes Mainstream and Value Players Join the Trend Datamonitor shows 458 launches so far in 2009 of package-goods products that claim to […]